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Data Warehousing & Business Intelligence Summit 2026

Date Price Contact
March 24, 2026 € 770 (ex. VAT) customerservice@adeptevents.nl
+31 (0)172 742680
Time Location
09:00 - 17:00 Van der Valk Hotel, Utrecht
Next EditionTYPESocial
April 7, 2027 Face-to-Face @AdeptEventsNL
#dwbisummit
Date Price
March 24, 2026 € 770 (ex. VAT)
Time
09:00 - 17:00
Location Contact
Van der Valk Hotel, Utrecht customerservice@adeptevents.nl
+31 (0)172 742680
Next Edition
April 7, 2027
TYPE
Face-to-Face
Date
March 24, 2026
Price
€ 770 (ex. VAT)
Time
09:00 - 17:00
Location
Van der Valk Hotel, Utrecht
Contact
customerservice@adeptevents.nl
+31 (0)172 742680
Next Edition
April 7, 2027
TYPE
Face-to-Face

“That’s Not Quite What I Wanted”: Closing the Last Mile of Information Product Delivery

Every data team knows that moment. Months after the requirements were gathered, the dashboard lands and the stakeholder says: “That’s not quite what I wanted.” The traditional flow, requirements, data design, data build, dashboard design, dashboard build, then feedback, puts the most valuable feedback at the end, when change is most expensive to act on. The ad hoc alternative is no better: guess from a one-line JIRA ticket, build it, and land back in the same loop.

This session shows you how to change your Information Value Stream. Starting from a completed Information Product Canvas, a light but well-formed set of requirements captured in 30 minutes, Shane shows how to use common GenAI tools to generate a working prototype and put it in front of the stakeholder in hours, not months. Feedback on the prototype then drives the data design, the dashboard design and whether to build at all. Learn how to embrace agility without becoming ad hoc, and where context, glossary definitions and concept models fit when you prototype first.

  • Why the Information Value Stream breaks at the last mile: how the traditional flow of requirements, data design, dashboard design and build pushes stakeholder feedback to the very end, when it is most expensive to act on, and why the ad hoc alternative of guessing from a one-line JIRA ticket lands you back in the same “that’s not quite what I wanted” loop
  • Start light but well-formed: the completed Information Product Canvas as the starting artefact, business questions, actions and outcomes, personas, delivery type, core business events, and why 30 minutes of shared-language requirements is enough to begin prototyping
  • From canvas to prototype with LLMs: using an LLM to turn a completed canvas into a working prototype of the Information Product in hours; what context to give the model, what to check, and what a good first prototype looks like
  • Feedback first: putting the prototype in front of the stakeholder, iterating on it, and using what you learn to drive the data design, the dashboard design and the build / don’t-build decision, including a team where one in five ideas stopped at the prototype and saved the cost of building it
  • From prototype to production: pointing the validated prototype at real data , modelling, transformation, testing, go-live, without losing what the stakeholder already agreed to, and how the canvas and the prototype become the acceptance criteria
  • Agility, not ad hoc: running prototype-first as a disciplined value stream rather than 5,000 unmanaged dashboards, and where context, glossary definitions and concept models do their heavy lifting when you prototype first, just in time from the canvas, not two years up front.
Click here for the conference schedule

Speakers

Alec Sharp

Rick van der Lans

Juha Korpela

Ron Tolido

Mathias Vercauteren

Jos van Dongen

Rutger Rienks

Wouter van Aerle

Antoine Stelma

Gold and Platinum Partners

Exhibitors & Media partners

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View the Adept Events calendar

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  • Data Mesh – Modeling Data Products and Domains
  • Delta Data Architectuur
  • AI Agents – a Hands-on Practical Approach
  • Data Management Fundamentals: DMBoK2 en CDMP
  • BI-Platform

@AdeptEventsNL #dwbisummit

“Good quality content from experienced speakers. Loved it!”

Tanja Ubert Lecturer
Rotterdam University of Applied Sciences

“As always a string of relevant subjects and topics.”

Frank Keppel Consultant
Het Consultancyhuis

“Lots of data management topics, presented in a one-day conference. Absolutely worth the investment!”

Harm Bodewes Lecturer
HAS Green Academy

“DW & BI Summit is a great way to keep up to date on developments within the data landscape outside of our company.”

Philip Dijkstra Data Architect
ASN Bank

“Longer sessions created room for more depth and dialogue. That is what I appreciate about this summit.”

Ilse Konings Information Manager BI
Erasmus MC

“Inspiring summit with excellent speakers, covering the topics well and from different angles. Organization and venue: very good!”

Léon Oudenbroek Information Manager
The Hague Municipality

“Inspiring and well-organized conference. Present-day topics with many practical guidelines, best practices and do's and don'ts regarding information architecture such as big data, data lakes, data virtualisation and a logical data warehouse.”

Bastiaan Berends BI-Consultant
Closesure

“A fun event and you learn a lot!”

Hugo Dissel BI Consultant
Centric

“As a BI Consultant I feel inspired to recommend this conference to everyone looking for practical tools to implement a long term BI Customer Service.”

Martijn Ceelen BI Consultant
iConsultancy

“Very good, as usual!”

Erik-Jan Koning Specialist DWH/BI
biim

News

22-01-2026

ClickHouse is sponsor of the DW & BI Summit 2026

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06-01-2026

Mathias Vercauteren presents keynote and workshop on DW & BI Summit 2026

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23-12-2025

Juha Korpela presents keynote and workshop on DW & BI Summit 2026

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15-12-2025

Eevamaija Virtanen presents keynote and workshop on DW & BI Summit 2026

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09-12-2025

Rick van der Lans presents keynote on DW & BI Summit 2026

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02-12-2025

Alec Sharp presents keynote and workshop on DW & BI Summit 2026

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12-02-2025

Nicola Askham presents keynote and workshop at DW & BI Summit 2025

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28-01-2025

Winfried Etzel presents keynote and workshop at DW & BI Summit 2025

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08-01-2025

Alec Sharp presents keynote and workshop at DW & BI Summit 2025

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20-12-2024

Linda Terlouw presents keynote at DW & BI Summit 2025

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More news
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